SELECTED WORK
I have worked in
different contexts.
WORK / OVERVIEW
I chose six contexts that show different ways of contributing: from research and content to automation and analysis.
01RESULT / Final internship project, implementation plannedElectric Hub
DIGITAL EXPERIENCE / I researched, structured, wrote and prototyped.
02Nissan × Continente
AUTOMATION / I built the solution in Excel and Google Apps Script.
03RESULT / 15 pages, sent to the entire dealer networkAfter-Sales Newsletter
CONTENT / I structured the issue and developed the visual direction.
04Bastarda
INFLUENCE AND PR / I worked on campaigns, content creators, partnerships and media relations.
05Customer insights
RESEARCH / I analysed the survey, the feedback and the change between years.
06CONTEXT: ACADEMICAWARD / APPM Talent Award 2025Strategy work
Academic projects for real brands.
ACADEMIC WORK
Strategy starts with the brief.
I do not publish academic presentations that contain confidential data.
I developed proposals for Licor Beirão, Fruut, Pleno, Sngular and Cooprofar. I was also part of the Doce D'Ouro project team, recognised at the APPM Talent Award 2025.
APPM 2025